I remember the first running shoes I bought. I went into Sweaty Betty and bought a pair of Asics, they were purple and grey and my friend Emily had a matching pair. Whilst they may not have been the right shoe for my feet, they were incredibly comfortable and that was all that mattered back then.
Once I’d run those into the ground, I went to the Asics store, ran on the treadmill and bought the pair that their shoe expert recommended. The only problem was…